Offset printing is not as complicated a process as it sounds. Basically, an inked image is created and then transferred from a plate to a rubber blanket. This is the offset process that is complete before printing onto paper or other printing surface.
When Offset Printing Is Used
Quite often you think of paper items like letters, flyers, brochures, and other simple marketing items as being printed from a standard laser or inkjet printer. While this is different than the lithograph, one of the most popular print presses, there is the potential to use the two in combination for a more detailed print product. Sometimes there is a difficult printing process needed for certain labels, complicated coloring, graphics, or logos, as well as on packaging.
How The Offset Process Is Completed
Unlike some other printing processes, offset printing uses a flat image carrier, otherwise called a planograph. The image is printed from ink that is supplied by ink rollers while the empty space is covered by water in order to displace the ink. While this process is not as common in the 21st century, it is still possible with many different printing companies still in existence around the nation today.
Many different printing machines today rely on digital printing services or at least much more advanced processes that don’t require as much equipment and materials to complete printing. Quite often there is the ability to print larger items like trade show booths and banners with these sort of machines, but sometimes a more advanced digital process can print a basic material that can be adhered to a blank banner or booth.
Many types of printing are now available, especially with the technology that has advanced since the original development of offset printing. It has been well over a century since this printing process was originally generated, and there is now much more to be completed with the ability to print all sorts of items in a much simpler way. With inkjet and digital printing available there is a much cleaner printing method available for almost anything that companies want printed. It may take a little research to determine the best method, along with the search for the best printing company, but you will be able to find the right one for your needs.