In today’s world of technology, it is increasingly common to rely on our smartphones for everything from finding the nearest Starbucks to downloading coupons for shopping. Our addiction to our phones has changed the way we interact with businesses and their websites. This means, as a marketer or a business owner, you need to adapt […]
Are you the owner of an independent pharmacy or hospital outpatient pharmacy looking for ways to compete with the bigger stores and markets in your area? You may be surprised to hear that one of the ways to do that is to upgrade your point of sale system to the newest technologies. Any pharmacy software […]
When the Ford motor company released the Model T on October 1, 1908, the world was shaken by what was considered to be the globe’s first practical and affordable automobile. Just over a hundred years later, the average American household has an average of nearly three vehicles. In 2013 there were 7.78 million vehicles sold […]
If you are a business in 2015, chances are, you have a website or are in the process of building a website. Those who fail to have an online landing page are missing out on an extremely profitable market. While paper advertisements still exist and are to some degree successful, without integrated digital marketing strategy, […]
Building and maintaining brand loyalty is crucial, which is why music streaming service launched its new “Discover Weekly” feature. See, a repeat customer spends about two-thirds (approximately 67%) more than a new one. Consequently, building brand loyalty with just 5% of a brand’s customers leads to an increased average profit per custom of between 25% […]
banner printing Even though most correspondence is handled via email nowadays, more than half of all Americans still enjoy receiving mail and checking their mailboxes for letters and magazines. Although many businesses confine their marketing to digital media, many do recognize that people still enjoy receiving promotional gifts and printed advertisements the old-fashioned way: by […]
You?ve got a website, people can find you online, but is your website serving you? Are your site visitors return customers, or are new clientele finding your site? How does pay per click advertising work? What is managed pay per click advertising? There are many questions when trying to effectively market our businesses, and in […]
Few people actually think about how their local pharmacies are making the healthcare industry more safe and more secure — and it’s really not surprising, considering the number of security breaches these days on POS systems, that people automatically assume that their personal information isn’t safe. While it’s impossible to guarantee 100% that a retail […]
In our increasingly digital age, it can be easy to scoff at printing services as a method of advertising. but there are still an incredible number of benefits to the word in print, and if you’re considering printing ads or literature about your business, you need to be aware of what they are: 1. Hiring […]
A growing concern among many companies that store clients’ private data digitally these days is how secure their security systems really are. With a growing number of news stories about cyberattacks and hacking, many companies are becoming concerned that their private information is as secure as their security systems claim it really is. Indeed, studies […]
